Investment Thesis

Minority or majority.
Always hands-on.

Vilna Gaon is a Belgian private equity firm. We take stakes of €50K–€250K per investment in consumer brands and data-driven commerce businesses, and we stay in the business as an operating partner.

What We Invest In

Ticket Size

€50K to €250K per investment. Larger transactions are open to co-investment.

Position

Minority or majority stakes, depending on what the business needs and what the owner wants.

Markets

Belgium is home. We also look at the United States, the United Kingdom and Israel.

Sectors

Food and beverage, beauty, e-commerce and retail, and gaming.

Operators, Not a Passive Investor

Operational Excellence

Every asset is run with OGSM: Objectives, Goals, Strategies, Measures. A short list of objectives, named owners and measures reviewed on a fixed rhythm.

Supply Chain

Sourcing, stock and logistics are where margin hides in consumer brands. We work the cost and service levers directly instead of relying on financial engineering.

Agentic AI, Since 2025

Specialised AI agents support finance analysis, sales, content, ERP and IT operations, so a small team can run several assets in parallel.

What We Look For

A Real Product

A product with identifiable customers, in our sectors.

Upside We Can Execute

Margin or growth that operations, supply chain or AI can unlock.

An Owner Who Wants a Partner

An owner or team who wants an operating partner, not a passive cheque.

Fit With Our Range

€50K to €250K, minority or majority, in our markets.

Five Holdings. One Operating Playbook.

Soundviz (100%), Terracotta Beauty, Teatower, LR Data Science and CIBUS Market (25% each).

Own a consumer brand and thinking about your next chapter? See how we acquire brands on our Sell Your Brand page.

Ready to Talk?

A first call to understand the business, the owner and what you want. Everything you share is confidential.

Stephan Pire — Managing Director, Vilna Gaon SRL · Rue de Houtain 31, 4280 Hannut, Belgium